Answer the following questions regarding the Red Hen brand: • Depending on whether you agree or disagree with Wilkinson’s actions, what would you say in order to try to save the Red Hen brand?
• Did Wilkinson discriminate against Sanders? Was she wrong to apply her own personal morals to her business by asking Sanders to leave?
• Should Wilkinson have invested in a more formalized ethics or code-of-conduct policy?
• If you were the owner of Red Hen and investing in an ethics or code-of-conduct policy, how would you develop it, and what would it include?